The annual air traffic in 2012 at the airport saw strong growth of 8.9% against 2011, with 4,380,185 passengers. International air traffic stimulated this growth with a significant increase of 12% (1,739,306 passengers). Domestic air traffic also showed a healthy trend with an increase of 6.9% over the past year (2,640,839 passengers). These results illustrate the rise of the airline hub where the range of destinations has been enhanced with 14 new flights in 2012. Bordeaux Airport consolidated its position in the top 5 regional airports in France by welcoming a new airline company called Volotea in spring. 2012 was also the year for other developments. At the end of November a new service for passengers was aunched: an online car-park booking service at www.bordeaux.aeroport.fr. In order to meet our passengers' organisational needs, the online booking service allows them to choose their parking space according to the length of their trip and the proximity of the terminal required.
In the terminal buildings, some developments have been made: creation of areas to work in the departure lounges (Halls A and B) and a children's games area in
Hall A; the Relay shops are rethinking their offers and redesigning their sales areas; and the Chez-Jean grocer-café company has chosen Bordeaux to launch a new concept for airports.
In autumn an announcement was made of the launch of a new Volotea base in March 2013, for the opening of 5 new regular flights (Birmingham, Eindhoven, Florence, Munich and Olbia) and the arrival of a new low-cost British airline company, Monarch.
Overall scheduled traffic
Annual traffic recorded an increase of 8.9% compared to 2011 with 4,380,185 passengers.
In 3 years (from 2009 - 2012), the airport has reached 1,100,000 passengers and boasts an increase of 33.6%.
National air traffic recorded an increase of +6.9% compared to 2011 with 2,640,839 passengers. Bordeaux-Paris is still the most popular flight at the airport, with over 1,527,000 passengers (+0.9%). However, the winner in terms of national flight increase was the Bordeaux-Nice flight with +56.2% (Air France and EasyJet opening from April), followed by +46.3% to Marseille (Air France and
Ryanair opening in the summer season), +21% to Strasbourg (Air France and Volotea opening in October) and +10.8 % to Lille (Air France, Volotea opening from October and easyJet from December).
International air traffic recorded an increase +12% against 2011 with 1,739,306 passengers. Bordeaux-London is still the top overseas flight from Bordeaux with 317,700 passengers. Exceptional increases can be seen with flights to Lisbon (108%), Rome (+87%), Barcelona (+43.3%), Seville (+39.8%) and Basel-Mulhouse (+34.8%), some of which are served by traditional as well as low-cost airline companies. The European zone showed the highest increase, with +13.2%. Air traffic to North Africa reached an increase of 8.8%, thanks to an additional flight: Algiers with Aigle Azur starting last summer and to Marrakech with Air Méditerranée this winter. Conversely, charter business
lost another 15,000 passengers this year and continues its recession with a decrease of 7.8% compared to the overall sector in France. International traffic in 2012 corresponds to 40% of overall airport traffic.
Low cost traffic
A great success in terms of low-cost flights, for which the main input is international flights: +38% and 1,349,915 passengers.
2012 witnessed the launch of several low-cost domestic flights, corresponding to an increase of 25% of the market share for internal flights (compared to 18% in 2011). The arrival of the airline company Volotea contributed significantly with the opening of 6 national flights (Ajaccio, Bastia, Grenoble, Lille, Strasbourg and Toulon) and 4 European flights (Ibiza, Malaga, Palermo and Venice). Thanks to billi, the terminal with cost-effective services, Bordeaux airport has reached 1,159,995 passengers since it was opened, has 38 new destinations and 5 new low-cost airline companies have arrived. The low-cost flight market share in Bordeaux exceeded 30% in 2012.
The increase in airport traffic does not affect the amount of aircraft movement, which has decreased by 3% compared to 2011.
A new company
In April 2012 a new low-cost airline company arrived at Bordeaux Airport: VOLOTEA
The new flights
14 new lines were launched between March and December 2012
Regular flights: Figari
Regular low cost flights: Ajaccio, Bastia, Grenoble, Ibiza, Lille, Malaga, Palma de Majorca, Palermo, Strasbourg, Toulon and Venice
Charter flights: Antalya, Fuerteventura
3 destinations have been stopped: Saint Denis de la Réunion with Air Austral, Madrid with easyJet and Lisbon with Air France.
The number of visits to the bordeaux.aeroport.fr website reached 1,830,000 visits and 8,000,000 page views.
The range of destinations continues to hold top position in terms of internet-user visits with 712,000 page views (+50%), and, in particular, the pages dedicated to new destinations. The "favourites" selected specially by the airport, either for their prices, for the fact that they are new or exclusive to Bordeaux, or for the "bargains" from tour operators and companies, also enjoy great success with an increase of 53% in page views. The new online car-parking booking service, launched in mid-November, made a promising start, changing passenger behaviour significantly.
Shops and establishments
Chez Jean chose Bordeaux Airport to open its first French-style Convenience Store in an airport. Since November 2012, the shop has been meeting peoples' daily needs and provides a full catering service. In December, the Relay shops redesigned their retail space and supplemented their services with the "Partir" section, dedicated to passenger items.
2012 was also the year for building project launches, such as the construction of an Audi dealership and the selection of the project by the Thalium Promotion, Eiffage Immobilier Atlantique, Colliers Tourny Meyer and Archi Concept Europe grouping to develop 7 hectares at the entrance of the Airport zone, with a convention centre complex with a 4* hotel and offices.
Sophie VERGNERES 05 56 34 59 29 / 06 21 61 43 55 svergneresbordeaux [dot] aeroport [dot] fr